South Korean grandparents are refusing to retire quietly. Asia’s fourth largest economy is witnessing a rise in gray-haired “influencers” in their sixties, seventies and eighties who are chalking up hundreds of thousands of hits as they find fame on YouTube and other social media channels. 

Park Mak-rye, 72, reportedly took to YouTubing to fight her fears about dementia. She now has 940,000 subscribers to her “Korean Grandma” channel. 

Ms Park has gained popularity for her frank advice on make-up, fashion and her matter-of-fact approach to life. 

“Why do you try to live your life to other people’s rhythm? Live your own life to your own rhythm and people who want to join in will come and dance,”…

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